Toyota Unveils 'Smartphone on Four Wheels'

Carmaker Toyota Motor recently unveiled a concept vehicle that resembles a giant smartphone.

 

The vehicle will become viewable for the public at this weekend's “Tokyo Motor Show 2011.” Toyota's automobile is called the "Fun-Vii," and it stands for "Vehicle Fun Interactive Internet."

Various contents are seen on the varied display space of Toyota's concept vehicle Fun-Vii

Toyota is also set to introduce its electric car, the "FT-EV III," and a tiny version of the hit Prius gas-electric hybrid. This vehicle will be called the "Aqua" in Japan.

The carmaker is also looking to debut a fuel-cell concept vehicle called the "FCV-R."

Toyota's car president, Akio Toyoda, previewed the vehicle yesterday. He dubbed it "a smartphone on four wheels."

Toyota stated, "A car must appeal to our emotions."

Techie-Buzz.com explored some of the details surrounding Toyota's smartphone car.

The whole body of the concept car can be used as a display space, with the body colour and display content changeable at will

 "Toyota based its car on a smartphone for this project, which has allowed them to make radical changes on our normal perceptions of a car. So, it still runs on four wheels and all that, but there are these few cosmetic changes that will affect our perceptions. For example, consider the touch-screen door,” said the website.

"With the Vii, you can customize the car’s exterior aka the wallpaper,” the website added.

"The Vii brings the network inside your car. You will be able to communicate with everything from location services for instructions to other smart phones (the ones without four wheels) using the Vii’s inbuilt assistant. For example, you can turn on the air conditioning before you enter the car,” the website continued.

Toyota is successful in the sales of its models thus far. The company has sold more than 3.4 million hybrids worldwide.

A model presents Toyota's concept vehicle Fun-Vii at a pre-Tokyo Motor show reception in a showroom in Tokyo November 28, 2011

Toru Hatano, car analyst for IHS Automotive in Tokyo, believes Toyota has the advantage when it comes to the future sales of fuel-efficient hybrid models.

"The biggest obstacle has to do with costs, and you need to boost vehicle numbers if you hope to bring down costs,” said Hatano. "Toyota has more hybrids on the market than do rivals, and that gives Toyota an advantage."

Toyota president, Akio Toyoda, has unveiled the experimental Fun-Vii, which he called "a Smartphone on four wheels"

     

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